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A New Name in the Hook Game

South Sioux City, Nebraska – Victory Hooks may be a new name in the industry, but it was built on a lifetime of experience. This new line of premium hooks is focused on serving the custom tackle community and lure manufactures who demand precision, strength, and innovation.

Victory Hooks was created in partnership with Harry Simmons and Terry Hansen who bring 75 years of industry wisdom and experience to the Victory team. Recognizing a need to better serve lure makers of all sizes was the driver behind the new brand and the initial hook offerings. “The Hook is the most vital part of success on the water, right out of the gates we wanted to focus on serving the most demanding anglers and lure makers.” -Harry Simmons

The Victory line hits the ground running with seventeen styles including jig and spinnerbait making hooks as well as a full line of trebles and even an Octopus beak hook for live bait or drop-shot fishermen. Hooks are currently sold in bulk to lure manufacturers and in smaller quantities through custom tackle retailers including: Barlows, Do-It Molds, LurePartsOnline, and Tackle Warehouse.

The line of sticky-sharp hooks includes the traditional round, Aberdeen, and O’Shaughnessy bends anglers have used for decades.  The Victory line also includes their revolutionary V-Loc Containment Hook design that is quickly becoming a favorite among anglers and custom tackle enthusiasts.

The V-Loc design allows the use of a lighter wire while maintaining incredible hook shaft strength where it matters most.   It also gives the angler a better hook set penetration that does not allow the fish to shake loose once hooked. All hooks also feature the AccuArc or Endura needle sharp micro entry points which delivers a fast and efficient hook penetration for both the power angler and light line finesse presentations.

Victory hooks are all manufactured with a high carbon concentration Belgium Steel (SureWire) and a proprietary forging process.  Using quality materials and a vigorous testing process ensure a strong, consistent hook that simply does not fail.

Models are available in a variety of finishes including black nickel, nickel, tin and red to cover all freshwater and saltwater applications. All hooks are available in multiple sizes to cover all the latest trends in tackle making.

As Victory launches this full line of hooks, the Product Development Team continues to identify and develop new designs that meet the need of all anglers and manufacturers. New hook design options and sizes will continue to be available over time.

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