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Crush Hardwater Variables with G. Loomis IMX-PRO Ice Rods
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Crush Hardwater Variables with G. Loomis IMX-PRO Ice Rods

Throughout the ice belt, leaves are falling from the trees while long-range forecasts call for the return of snow and cold. Avid anglers are charging batteries, assembling shelters and preparing tackle for another season of epic battles held through cylindrical holes in the ice. Integral components of every ice fishing arsenal, new IMX-PRO Ice rods...

Optimize Your Fishing Reel Maintenance at Shimano School
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Optimize Your Fishing Reel Maintenance at Shimano School

Reels are a central component of every angler’s tackle arsenal. These precision-engineered tools must withstand both the harsh and corrosive effects of the elements and the rigors of trophy-caliber fish to deliver the performance and reliability that anglers demand. Regular service and preventive maintenance are vital for maintaining exceptional reel performance over a lifetime of...

Target Bigger Fish Through the Ice with Vibrating Baits
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Target Bigger Fish Through the Ice with Vibrating Baits

For the northern United States and Canada, the upcoming winter season brings a new opportunity that anglers look forward to all year: ice fishing season. The legions of avid ice fishermen fish for various species, with panfish being a popular quarry with tiny baits and light line. Others, like popular Wisconsin fishing guides Josh Teigen...

Geoffrey Manning’s Voice of Victory
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Geoffrey Manning’s Voice of Victory

PARK FALLS, WISC.  – Shared angling passions routinely create new human bonds and strengthen existing ones. Whether between friends, casual acquaintances, blood relatives, or anything in between, fishing has the unique power to bring people closer together. Consider Geoffrey Manning of Roanoke, Virginia – the recently announced winner of St. Croix Rod’s Voice Your Victory...

Gearing Up for First Ice with St. Croix
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Gearing Up for First Ice with St. Croix

PARK FALLS, WISC. – In northern climates, long rods and long casts will soon give way to hardened surfaces and vertical presentations with short sticks as impassioned anglers try to pull a host of fish species through holes in the ice. But simple sticks they’re not. Growing numbers of ice anglers expect to take full...

Northland Tips for Early-Ice Walleyes
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Northland Tips for Early-Ice Walleyes

BEMIDJI, Minn.  – Ice fishing is just around the corner. There’s frost on the ground, ponds are beginning to freeze, deer hunting is here, and the next step in nature’s calendar—fishable ice on larger bodies of water. Along those lines, it’s time to get gear in order for ice—not only augers tuned and sharpened, shacks...

Z-Man ElaZtech Lures Solve a Conservation Dilemma
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Z-Man ElaZtech Lures Solve a Conservation Dilemma

Ladson, SC – – Early one morning, strolling the banks of his private Texas bass lake and pitching a favorite soft plastic bait, Murray Stacy encountered a disquieting sight. “Washed up on shore I came upon the emaciated form of an absolute monster largemouth bass,” said Stacy, owner of Big Hill Ranch. “The fish measured...

Northland Tungsten Gill-Getter Ices Fish Fast
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Northland Tungsten Gill-Getter Ices Fish Fast

BEMIDJI, Minn.  – Northland Fishing Tackle’s NEW Tungsten Gill-Getter Jig just may be the next heavyweight champion when it’s time to go toe to toe in tough conditions with your favorite ice-fishing targets. A denser version of Northland’s ever popular Gill-Getter design, the new challenger effortlessly punches through slush and delivers a knockout blow to...

Holiday Gift Guide for Boaters and Anglers
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Holiday Gift Guide for Boaters and Anglers

Minneapolis, MN  – With everyone having the “supply chain jitters,” even folks in leadership positions are suggesting to shop early this year. With that in mind, we wanted to share some premium presents long before Black Friday. The Element™ CHIRP Sonar / GPS series from Raymarine gives anglers the upper hand when hunting for fish...

Infrastructure Week a Big Deal for Trout and Salmon
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Infrastructure Week a Big Deal for Trout and Salmon

What do bridges, highways, and rail have to do with wild and native trout and salmon? In the case of the recently enacted bipartisan infrastructure bill, known as the BIF, a whole lot. TU staff played important roles in helping to shape many important provisions in the bill. At a deeper level, TU has spent...