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Dena Vick Launches King Eider Public Relations Agency
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Dena Vick Launches King Eider Public Relations Agency

Little Rock, AR – The King Eider is a rare waterfowl whose name means “able to be seen, noteworthy, outstanding” – all qualities that Dena Vick will bring to her newly launched Public Relations agency named after this brightly colored, downy duck.   King Eider Communications is a full-service Public Relations firm led by Vick...

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Rapala VMC Acquires Okuma Europe/Russia

Rapala VMC Corporation (“Rapala VMC“) and Okuma Fishing Tackle Co Ltd (“Okuma”) have agreed that Okuma will transfer to Rapala VMC its European and Russian trademarks and associated intangible assets against a consideration of 8 million USD. Simultaneously Rapala VMC and Okuma have agreed to conclude a supply agreement to buy Okuma branded reels and...

T-H Marine Names Drahman National Sales/Marketing Manager
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T-H Marine Names Drahman National Sales/Marketing Manager

Huntsville, AL – T-H Marine Supplies, Inc., of Huntsville, Alabama, announces that it has selected Chris Drahman for the position of National Sales and Marketing Manager. In this role, Chris will put his considerable experience to work in meeting the needs of T-H Marine’s customers, identifying business development opportunities, leading T-H Marine’s sales strategies, and...

Gamakatsu Introduces the Gika Rig for Bass
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Gamakatsu Introduces the Gika Rig for Bass

Tacoma, Washington  – It’s a fishing rig perfected in Japan, and now the Gamakatsu Gika Rig proves a remarkable technique for catching largemouth and smallmouth bass across North America. “The Gika Rig combines the natural presentation of finesse fishing with the speed of power fishing,” said Gamakatsu Sales Manager, Jeff Roberts. “It’s a deadly blend of...

Bassmaster Host Davy Hite Joins The 13 Fishing Family
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Bassmaster Host Davy Hite Joins The 13 Fishing Family

  For Davy Hite, friends, family and fishing have always been in the same boat. Often, quite literally. So when a business merger married his Rapala friends into the 13 Fishing family, the Bassmaster TV co-host was excited to get welcomed aboard as well. “It’s just a great opportunity to take a company like Rapala,...

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Swanson Russell Hires Five in Omaha and Lincoln Offices

LINCOLN, Neb — Swanson Russell welcomes Jay Choksi, Rachel Henk, Hannah Mezera, Kayleen Mourey and Ian Ohlman.   Choksi is a marketing data analyst and will work in the Omaha office. Before his start at the agency, he completed an internship at Boston Consulting Group. The Mumbai, India, native earned a bachelor’s degree in electronics...

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Sunline, ACA to Sponsor Bass Pro Shops Collegiate Bass Fishing Series

Sunline, ACA to Sponsor 2021 Bass Pro Shops Collegiate Bass Fishing Series San Antonio, TX -The Association of Collegiate Anglers announces a continued partnership with Sunline to sponsor and support the 2021 Bass Pro Shops Collegiate Bass Fishing Series, and collegiate anglers nationwide. In addition to extensive promotion of the complete lineup of Sunline products,...

Yamaha Introduces New, Updated V6 Offshore Outboards for 2021
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Yamaha Introduces New, Updated V6 Offshore Outboards for 2021

KENNESAW, Ga.– Yamaha Marine kicks off 2021 with brand new product offerings including updated V6 Offshore outboards that combine new benefits with a reliable performance legacy. The new F250 and F300 V6 Offshore Digital Electronic Control (DEC) models boast built-in Digital Electric Steering (DES), Thrust Enhancing Reverse Exhaust (TERE) and other XTO Offshore®-inspired features. This...

Blackbird Products Partners with Union Sales Agency
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Blackbird Products Partners with Union Sales Agency

Cincinnati, OH – Blackbird Products Group, LLC, parent company of Mammoth Coolers, Mammoth PPE Products, and ABKT (American Buffalo Knife & Tool), is proud to announce a new partnership with Union Sales Agency. “Union Sales Agency is proud to be partnering with the team at Blackbird Products Group, LLC,” said Joe Crosby, President of Union...

Abu Garcia Seeks Top 100 Freshwater Fisheries in U.S.
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Abu Garcia Seeks Top 100 Freshwater Fisheries in U.S.

COLUMBIA, S.C. — Think your honeyhole is the best fishing spot in the country? Here’s your chance to say so. Abu Garcia, in conjunction with its 100th anniversary, is looking to identify the 100 best freshwater fisheries in the United States. To complete the list, the legendary fishing-equipment maker is asking a panel of experts...