BUFORD, Ga. — Gill Fishing, maker of technical and lifestyle apparel for anglers, announces the official launch of its new XPEL Tec Collection, a technical apparel system that helps anglers perform their best in punishing heat, sun and humidity and provides unrivaled stain and water resistance without compromising comfort. The full collection, which includes a sun hoody, long-sleeve sun shirt, two styles of shorts, gloves, and sun gaiter, is available today at www.gillfishing.com.
The new warm-weather collection is the latest to feature Gill Fishing’s exclusive XPEL technology, a plant-based fabric treatment that arms textiles with a protective shield from water, blood, oil, and other muck. XPEL provides guaranteed protection without changing the breathability or feel of the fabric, a common complaint of other DWR-finished products.
The entire collection is engineered with lightweight and highly breathable fabrics that wick sweat, enhance comfort and mobility with four-way stretch, and deliver 50+ UV protection, all while shedding water and whatever else anglers will encounter on the water. The result is a premium apparel system that keeps anglers cool, dry, clean, and protected from harmful UV rays, whether they’re pitching frogs in the dead of summer or starting the day by catching bait with a cast net. And with Gill Fishing’s XPEL Technology, shirts and shorts are protected from stains at the bait cutting station while bottom fishing or back at the fillet table.
“The fishing market is saturated with summer clothing, but performance seems to be an afterthought. So, we designed a clothing system that elevates fishing performance and protects anglers from the sun. The XPEL technology doesn’t just protect the anglers, it protects clothing from stains, which ultimately extends its lifespan,” says Dominic McCarthy, commercial director for Gill North America. “That being said, we didn’t ignore style, either.”
The XPEL Tec collection includes the XPEL Tec Hoody ($54.95), XPEL Tec Long-Sleeve Shirt ($49.95), XPEL Tec Excursion Shorts ($74.95), XPEL Tec Pro Expedition Shorts ($79.95), XPEL Tec Gloves ($42.95), and XPEL Tec Gaitor ($32.95). All items are available in men’s and women’s silhouettes.
For more information, please email Chris Hong: firstname.lastname@example.org.
About Gill Fishing
Gill was an idea first born on British waters in 1975 by founder Nick Gill, a keen sailor who wanted to create a range of sailing product without compromise: the best fabrics, the best features, the best quality. Trusted for over 40 years, Gill Marine launched Gill Fishing in 2018 to meet a growing demand for durable and reliable technical fishing apparel. By leveraging its rich heritage and product development expertise, Gill Fishing has created a range of premium apparel trusted by anglers to protect them from the worst elements of every season.