KENNESAW, Ga.–(BUSINESS WIRE)– Marc Castillo is the new General Manager of G3® Boats, an independently operated subsidiary of Yamaha U.S. Marine Business Unit that produces aluminum and pontoon boats, effective immediately. Castillo replaces Terry Ickes, who is retiring from G3 after 21 years.
A 25-year marine industry veteran, Castillo previously served as the Director of Development, Operations, Fabrication and Engineering for SAFE® Boats International in Bremerton, Wash., where his responsibilities included research and new product development, oversight of operations and fabrication and leadership development. He also oversaw engineering and continuous improvement for the entire organization.
“The experience Marc brings fits perfectly with the culture of G3 Boats; at the same time, his skillset fits perfectly with our plan to grow and modernize G3’s products, processes and brand,” said Dean Burnett, Chief Sales and Marketing Officer, Boat Business and Marine Service Vice President, Yamaha U.S. Marine Business Unit. “I look forward to watching his leadership in action as the company continues to deliver exceptional customer experiences on the water.”
Prior to joining SAFE® Boats International, Castillo was the Operations Manager and General Manager for Palmer-Johnson™ Yachts in Sturgeon Bay, Wisconsin. He also held management positions with Burger® Boat Company in Manitowoc, Wisconsin. As well as Marinette Marine Group in Marinette, Wisconsin.
Castillo graduated from the University of Michigan® with a Bachelor of Science in Engineering, Naval Architecture and Marine Engineering. He and his family will relocate to G3’s headquarters in Lebanon, Missouri this October.
Ickes, who nearly doubled sales and sextupled revenue during his tenure, will stay on through early 2022 to facilitate a smooth transition.
Yamaha Marine products are marketed throughout the United States and around the world. Yamaha Marine U.S. Business Unit, based in Kennesaw, Ga., supports its 2,400 U.S. dealers and boat builders with marketing, training and parts for Yamaha’s full line of products and strives to be the industry leader in reliability, technology and customer service. Yamaha Marine is the only outboard brand to have earned NMMA®’s C.S.I. Customer Satisfaction Index award every year since its inception.
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