Meet The Kastking iReel And FishIQ Sunglasses


Intelligently changing the way you fish, KastKing is pushing the boundaries of sport fishing even further with the release of two integrated technologies: iReel and FishIQ polarized sunglasses.



Much like how Billy Beane turned professional baseball upside down via statistical player analysis, the iReel by KastKing aims to revolutionize the fishing experience by providing real-time access to valuable information for anglers.

Similar to how statistical player analysis in baseball helped teams identify undervalued players and make more strategic decisions, the iReel’s objective is to help anglers enhance their fishing skills and improve their overall performance. By reviewing their successes and failures, anglers can identify patterns, uncover trends, and make necessary adjustments based on the prevailing conditions.


iReel aims to disrupt the baitcasting category by establishing innovative analytics to support experiential learning through quantitative data like casting distance, line release speed, retrieval speed, number of casts made, and duration of a fishing trip.

Using Bluetooth to pair the iReel with your smartphone and the KastKing App, the initial setup begins with inputting the line type, test, and diameter. On the water, iReel employs highly accurate motion capture sensors in the spool assembly to provide anglers with precise casting metrics, including the number of casts made, average distance, farthest cast, retrieve speed, and more. By providing real-time access to this valuable information, anglers can enhance their understanding of the fishing environment, analyze their successes and failures, and make necessary adaptations based on the prevailing conditions. When seeing fish 65’ from the boat on live sonar, iReel offers up your precise casting distance to let you know if you landed short.



FishIQ is the world’s first smart fishing polarized sunglasses. With advanced sensors and built-in connectivity, FishIQ provides anglers with valuable performance metrics and insight into their surroundings to revolutionize on-the-water experiences. Seamlessly connecting with KastKing’s iReel low-profile baitcaster, FishIQ transforms every cast into a calculated move.

The KastKing smart fishing ecosystem effortlessly broadcasts casting and phone data, freeing your hands for a more enjoyable fishing experience. It’s a valuable tool for anglers looking to stay aware of their surroundings while listening to music or podcasts. A built-in microphone allows for hands-free phone calls, or easy access to your smartphone’s voice assistant, keeping you informed of real-time weather conditions through seamless integration with companion mobile apps. Need to join that last minute conference call from the water? FishIQ allows you to do that, hands-free.


At the core of FishIQ lies patented directional audio and sound technologies, delivering high-quality sound while maintaining privacy. With Whisper™, FishIQ’s patented noise cancellation algorithm, interfering background noises are effectively separated, elevating the narrow beam voice signal and achieving an impressive depth of noise reduction. These speakers are thoughtfully engineered to reduce sound leakage, allowing you to enjoy your audio experience without disturbing those around you.

As the KastKing intelligent fishing ecosystem continues to develop, anglers will soon be able to incorporate a host of exciting functions utilizing wearable tech ranging from Bluetooth watches to wireless earbuds and FishIQ Eyewear with directional audio and AR-enhanced elements that present data from the iReel to the angler in a hands-free format, allowing interaction in a way that is natural and intuitive without losing focus of the surroundings.

Unveiling a wealth of comprehensive data to anglers who embrace technological advancements, KastKing is forging a new path of connectivity as it introduces FishIQ and iReel with Bluetooth technology. By combining visual enhancement, comprehensive data collection, and real-time analysis, FishIQ sunglasses bridge the gap between instinctive angling and data-driven decision-making, enabling anglers to navigate the fishing environment with heightened awareness and make informed choices that maximize their chances of finding the next big fish.

KastKing is on the cutting edge of innovation and humbly asks for your vote for these remarkable fishing technologies as Best of Show at ICAST ’23.


iReel, Now available in two models:

iReel IFC Features: Digital Braking System

  • IFC (Intelligent Frequency Control)
  • Axis Eye line guide
  • Lightweight aluminum alloy frame and carbon fiber side covers
  • 165 yds capacity of 10 lb. mono
  • 11+1 double-sealed stainless ball bearings
  • 16 lb. max carbon fiber drag
  • 7.2:1 gear ratio
  • One full charge offers 30 days of fishing at 4 hours per day
  • 40mm wide spool

MSRP: $349


iReel AMB Features: Mechanical Braking System

  • AMB (Auto-Adjusting Magnetic Braking System)
  • Axis Eye line guide
  • 6.98 oz. lightweight aluminum alloy frame
  • 165 yds capacity of 10 lb. mono
  • 11+1 double-sealed stainless ball bearings
  • 16 lb. max carbon fiber drag
  • 7.2:1 gear ratio
  • One full charge offers 30 days of fishing at 4 hours per day
  • 40mm wide spool

MSRP: $299


FishIQ Features:

  • UVA/UVB Polarized Protection
  • Whisper™ Noise Cancellation
  • Touch & Voice Control
  • Bluetooth Enabled
  • IP54 Rating
  • 35 grams

MSRP $169.99

Learn more about KastKing’s innovative new products by visiting Booth #5108 at ICAST 2023.

For information on KastKing or the new ICAST 2023 products, please contact Dena at


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