Ocean Waves and King Eider Communications See Bright Future Together

Whether enjoying a day at the beach, on the lake, or simply driving during a sun-drenched afternoon, a premium pair of sunglasses enhances each experience.

Ocean Waves sunglasses have been handcrafted since 1979 in their hometown of Atlantic City, Florida with one goal: being the world’s best sunglasses. Renowned for high quality optics and extreme durability, Ocean Waves custom fits each pair of sunglasses to ensure a perfect fit. The various lens types are 100% polarized and come in multiple frame styles to fit the demands of very specific usages.

The Ocean Waves website even offers a “virtual try-on” experience to allow shoppers to see how the new shades look from the comfort and convenience of home.

Effective June 1, 2022, King Eider Communications is the marketing agency of record for Ocean Waves, developing broad-spectrum marketing strategies, crafting compelling editorial content for both trade and consumer audiences, managing public and media relations, producing dynamic photo and video assets, and spearheading media buying activities.

King Eider Communications, led by founder and outdoor industry veteran Dena Woerner-Vick, brings decades of experience, innovation, and a deep knowledge of the outdoor marketplace to Ocean Waves’ efforts. “We pride ourselves in partnering with companies that build technologically advanced products. Ocean Waves lenses are made from the highest quality Crown glass, the same glass used in binoculars and cameras. Our entire company is excited to be chosen to bring this iconic brand back to the forefront of the outdoor industry,” said Woerner-Vick.

The future of fishing and the outdoors is brighter than ever. Together, Ocean Waves and King Eider Communications are leading the way. Check out Ocean Waves at ICAST 2022, Booth #5826.

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