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Rapala Renews Partnership with the Association of Collegiate Anglers for 2023 Season

SAN ANTONIO, TX – The Association of Collegiate Anglers, in partnership with Rapala, is excited to announce continued sponsorship of the Collegiate Bass Fishing Series for the 2023 season. Rapala is dedicated to growing the sport of fishing and will continue this mission in 2023 through support of collegiate anglers. As a part of this partnership, the following brands: Rapala, VMC, and Sufix, are all affiliated with the weekly podcast and elite college trail, to include the BoatUS Collegiate Bass Fishing Championship presented by Bass Pro Shops on Lake Hartwell this May.

“Rapala continues to work closely with ACA with great momentum into 2023 and we are very proud of the work in place. We look forward to the excitement that ACA brings to so many college organizations, and they do an excellent job promoting our brands.” – Matt Jensen, VP of Marketing for Rapala VMC.

In 2023, Rapala will continue the promotion and support of its discount program tailored to collegiate anglers. Teams competing in ACA ran events will be eligible for key discounts off products from brands associated with Rapala, VMC, and Suffix. Throughout the year, Rapala and the ACA will work together to provide anglers with other incentives and opportunities including special discounts and social media campaigns. Products from these same companies will also be included in prize payouts at numerous events throughout the year. For eligibility and discount information, email

“The Association of Collegiate Anglers looks forward to a new year and working with Rapala for the fourth consecutive season,” said Kyle Curry, ACA Managing Director. “From various digital campaigns to product included in prize payouts, as well as many more great interviews to be heard on the podcast, 2023 promises to be a great year!”

In this ongoing partnership, Rapala will continue to be the title sponsor of the Rapala #WeAreCollegiateBass Podcast. Now entering its fifth season, the ACA has produced over 165 episodes. The podcast covers topics including the Bass Pro Shops School of the Year presented by Abu Garcia, tournament previews with top pros, current events in college fishing, and much more! The #WeAreCollegiateBass Podcast publishes new episodes weekly and is available across a multitude of podcast streaming services.

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