The Fishing and Marine Industry Daily News Feed

The End of ‘Asian Carp’ is Coming

Join Chopped champion Brian Jupiter of Frontier and Ina Mae Tavern and James Beard Award-winning journalist Steve Dolinsky for the unveiling of a new national name and brand for Asian carp.

Register here.

Asian carp is mild-flavored, flaky, freshwater fish, caught in Midwestern waterways. Its place is among the most popular white fish: more savory than tilapia; cleaner tasting than catfish; and firmer than cod.

What we need now is a name that is as appealing as its taste, so more people will eat it and in the process, restore our waterways and protect the Great Lakes.

There will be a live Q&A following a 20-minute presentation. Click here to submit questions or request an interview with chefs, processors or state officials in advance.

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