Austin, Texas – The world’s leading entertainment destination for hunting, fishing, and outdoor adventure programming, Waypoint TV is announcing the promotion of Katherine Brookshire to Director of Content Operations.
Since joining Waypoint TV in 2021, Brookshire has served as the Content Operations Coordinator and also Manager. Specifically, she handled the day-to-day duties of the content and programming department in regard to organizing and scheduling producer and advertiser content and campaigns on the Waypoint TV and affiliate platforms. During that time, Brookshire was credited for her keen organizational skills and ability to have a unique hands-on approach in guiding the content operations team through process and execution for the channel and its partners. Her analytical thinking, passion for the brand, and client-focused approach have all played a part in this deserved promotion.
The elevated Director of Content Operations role comes with more strategic decision-making and a broader outlook on the Content Operations Department in general. Brookshire will be in the driver’s seat as Waypoint TV leads the way through the growing streaming landscape. Her guidance with daily workflows and processes will play an integral part in the functionality of Content Operations, Marketing, and Business Development alike. Additionally, she will continue focusing on scheduled weekly events and launches, outlining the Waypoint TV linear channel schedule. Brookshire and the talented Content Ops team are unstoppable and will tackle 2023 head-on.
“Katherine has played an integral role in Waypoint’s growth over the past few years, and I fully expect to be able to say that again a few years from now. Her work ethic, attention to detail, can-do attitude, and commitment to continuous improvement is an inspiration to those around her and has allowed her to develop quickly during her time at Waypoint” said Waypoint TV CEO, Builder Brock. “I’m excited to see her take on this expanded role and continue to help us raise the bar.”
“The Waypoint Team is made up of extremely impressive media professionals that know the outdoor space in and out. We are a rapidly growing platform, and the team has done an excellent job of ensuring that each decision that’s made keeps us moving in the right direction. To say that I’m proud of what the Waypoint Team has accomplished and built over the past several years would be an understatement. I’m excited to continue learning from my colleagues and I’m looking forward to guiding the incredible members of the Content Ops department to more wins throughout 2023,” said Waypoint TV’s Director of Content Ops, Katherine Brookshire.
About Waypoint TV
Waypoint TV is the Destination for entertainment for hunting, fishing, and outdoor adventure content. Waypoint TV is dedicated to providing a true connection between the viewer and the outdoors through their Television channel, online streaming platform, Apps, and Podcast Network. Find your destination at www.waypointtv.com and connect with us on Facebook, Instagram, Twitter, and YouTube. For additional information, visit www.waypointtv.com.